March 1, 2024
White papers: Why does your business need one?
Short form content, such as reactive comments and blogs, can be a great way of increasing brand awareness within your…
March 1, 2024
Is it professional to get personal on LinkedIn?
Recently, LinkedIn has moved away from its once purely corporate image, instead becoming a space where people can share their lives…
March 1, 2024
Caterpillars? It’s battle of the social media teams
It’s been a long time coming but Marks & Spencer is now the latest brand to challenge Aldi’s copycat tendencies.
March 1, 2024
Keep it simple: Social media dos and don’ts
Twitter, Instagram, LinkedIn… we’ve all got them, and we all use them.
March 1, 2024
PEARL OF WISDOM: How can I improve my internal comms?
During the pandemic, internal comms has been one of the most powerful tools for business leaders.
February 29, 2024
PR and video: a match made in heaven?
At Pearl Comms we always try to think beyond the norm. Why stay static when you could be moving forward? PR is constantly evolving, and recently…
February 29, 2024
Oatly – turning negative publicity into good PR
There are those who think any PR is good PR, and to be honest, most of the time it can be…
February 29, 2024
Has Brewdog botched it? Handling a PR crisis
While it’s used to making waves in the brewing industry, Brewdog is facing potentially its biggest reputational challenge yet
February 29, 2024
How to ace the virtual media interview
Home working has changed many areas of life and for corporate spokespeople it’s changed the way media interviews are conducted.
February 29, 2024
PEARLS OF WISDOM: Tuning in to the possibilities of broadcast
When people think of PR, they usually imagine the written side of things, such as press releases, reactive commentary and…
