SHAKESPEARE MARTINEAU
CREATING
CONVERSATION
We have a 10-year partnership with Shakespeare Martineau based on trust and outstanding results. The firm is part of Ampa, which is currently made up of nine different brands.
We jointly developed the ‘creating conversations’ strategy to raise brand awareness and build the profiles of Shakespeare Martineau’s experts. This strategy focused on thought leadership, reactive comment, data-led stories and backlink generation to drive traffic to the website. A secondary objective was to increase activity from historically hard-to-reach teams, including corporate and planning, to get their voices heard.
We deliver a multifaceted communications strategy, encompassing corporate news, thought leadership, reactive comment and C-suite profiling, supplemented by content and research campaigns which deliver a high volume of regional, national, broadcast and trade media results. We work with stakeholders of all seniorities to CEO and provide media training for broadcast interviews to the teams as well as the delivery of a full suite of written comms.
Producing over 300 written pieces per year in targeted national, regional and sector media, our relationship with Shakespeare Martineau has gone from strength to strength, with a 48% increase in website backlinks and a truly national audience.
THE RESULTS
300
25
15
48
1
90
Sound like you?
Get in touch with the team here.