February 29, 2024
Oatly – turning negative publicity into good PR
There are those who think any PR is good PR, and to be honest, most of the time it can be…
February 29, 2024
Has Brewdog botched it? Handling a PR crisis
While it’s used to making waves in the brewing industry, Brewdog is facing potentially its biggest reputational challenge yet
February 29, 2024
How to ace the virtual media interview
Home working has changed many areas of life and for corporate spokespeople it’s changed the way media interviews are conducted.
February 29, 2024
PEARLS OF WISDOM: Tuning in to the possibilities of broadcast
When people think of PR, they usually imagine the written side of things, such as press releases, reactive commentary and…
February 29, 2024
PEARLS OF WISDOM: 5 top tips to becoming a media star
In many corporate organisations, media stars in the making are commonly discovered in middle management.
February 29, 2024
An open letter masterclass, by Marcus Rashford
An open letter is a means of venting, voicing, communicating and encouraging change that has been around for some time…
February 29, 2024
Perfecting your pitch: how to catch a journalist’s attention
The latest ONS Labour Market Statistics show that there are now more people working in journalism than at any point…
January 31, 2024
Nice reflexes… Tips and tricks for reactive PR
PR often involves proactively seeking out opportunities for your clients, whether that’s creating a campaign or pitching thought leadership ideas.
